Dress for Success

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My daughter recently finished her high school education and attended a formal dance held to celebrate her cohort’s graduation.

In the months leading up to the dance we were busy with preparations. We purchased a gorgeous navy blue sequined gown that she loved, but a few weeks out from the event, she learned that several other girls were planning to wear navy blue dresses that were similar.

She hurriedly purchased a new dress – a long, vibrant red backless gown, so that she would look unique on the evening.

On the day of the formal she looked stunning. Not wanting to sound biased (although realistically of course I am), she looked like a model that had just walked off a catwalk. We are so proud of her achievements and the amazing lady she is becoming.

After the evening, my daughter looked into selling the navy gown she hadn’t worn. She found a Facebook page where not only can you sell dresses but you can rent them out as well. She has since sold the navy gown and has rented out her red dress twice, covering the purchase price for both dresses.

I’m thrilled that she has been so proactive and that she has made money from items that would otherwise be gathering dust in the wardrobe for years to come. I have never thought that dresses were assets from which you could draw an income – maybe there is a business model there to be exploited?

It makes me wonder what the future holds for my entrepreneurial daughter when she is able to use a dress for success!